I would let buyer behavior set the tone, not wishful thinking.
If you are selling and wondering how aggressive you can be on price, I would keep one number in front of you. Over the previous 30 days in Seton, AB, accepted pricing averaged 97.9% of asking, so I would plan for precision instead of padding.
Seton, AB had 31 sales over the previous 30 days, and the typical sale timeline was 52 days. With 104 homes available and 59 new listings entering the market, sellers are still getting homes sold, but buyers have enough choice to push back when pricing starts too high.
This is where many listings lose momentum. A seller sees active demand and assumes they can test the market. I read it differently. In a market with visible alternatives, the best launch price is the one that keeps serious buyers engaged instead of making them wait for a reduction.
Price close to where the market can respond quickly. Study homes competing with yours by condition, not just square footage. Be prepared for negotiation around asking, because recent deals averaged 97.9% of list price, not full price across the board.
